Corporate Attitudes toward
the H1N1 Flu
Over 70% of companies
taking anti-H1N1 flu measures.
After the first case of infection was confirmed in
Mexico in April 2009, the H1N1 influenza virus has been
spreading all over the world. In Japan, about 270,000
people are considered to have visited medical institutions
from September 14 to 20 due to the disease, and not
only the government but also companies and individuals
recognize the need to take measures to prevent the spread
of infection.
TEIKOKU DATABANK conducted a survey on companies' attitudes
toward the H1N1 influenza virus.
|
Research Period
:
|
September 16 to
30, 2009
|
| Research
Subject : |
21,569 corporations
across Japan
|
| Valid
Responses : |
10,890 corporations
(response rate 50.5%)
|
Some 40% feel a strong sense of crisis about H1N1
flu, while some 40% feel a weak sense of crisis.
When asked how strong their sense of crisis is over
the spread of H1N1 influenza, 46.9% said they felt
a strong sense of crisis (the total of all companies
that answered "very strong," "strong"
or "rather strong"). Meanwhile, 44.0%, or
4,791 companies said they felt a weak sense of crisis
(the total of all companies that answered "very
weak," "weak" or "rather weak").
Thus, the percentage of companies that felt a strong
sense of crisis about the disease was almost the same
as the percentage with a weak sense of crisis.

Note1: Blank pie indicates "Don't
know" (9.1%, 998firms)
Note2: Population parameter: 10,890 firms
Since July, over 70% of companies take anti-H1N1
flu measures.
73.0% have taken measures against H1N1 influenza
since July, up 17.6-points from the spring of 2009,
when 55.4% said they had taken such measures.

Note1: The answer "Did not
take measures" was chosen by 4.0% (439 companies)
in the survey in the spring of 2009 and by 4.5%
(485 companies) for the period after July.
Note2: Population parameter: 10,890 firms
Most applied the following measures:
"Stock sanitary goods and food" for business,
"Provide disinfectant for washing hands" for
employees
When asked what measures against H1N1 influenza they
are actually implementing (multiple answers allowed),
45.9% of the 10,890 companies said they "stock
sanitary goods such as masks, gloves, and food,"
which was the most applied measure to protect their
business. Meanwhile, 51.7% said they "provide
disinfectant or other devices for washing hands"
as a measure to protect their employees.
Note1:10 most applied measures
after July
Note2: Population parameter: 10,890 firms
56.3 % said business will be "affected"
if employees are infected with H1N1 flu.
56.3% of the 10,890 companies said their business
performance will be "affected" if their
employees are infected with the H1N1 influenza virus.
Thus, nearly 60% think there will be an impact on
their business if their employees are infected with
the disease. Meanwhile, a little more than 10% said
they will not be affected by the infection.

Note1: The asterisk (*) denotes
companies that answered "Don't know".
- 29.5% (3,209 companies)
55.5% said it will affect business badly if H1N1
flu spreads to the entire population
55.5% of the 10,890 companies said
it will have a "bad impact" on their business
if H1N1 influenza spreads to the entire population.
Thus, more than half of the companies think the
spread of the disease will have a bad impact on
their business. Meanwhile, only 12.3% said that
it will not have any impact on their business.
Note: The asterisk (*) denotes companies
that answered "Don't know". - 31.0% (3,379
companies)
22.6% consider "shortage of manpower or time"
and 17.5% see "lack of knowledge of what to do"
as obstacles to their anti-H1N1 flu measures
31.2% of the 10,890 companies said
they have "no obstacle in particular" in
taking measures against H1N1 influenza. More than
20% said their efforts to tackle H1N1 flu are hindered
by "shortage of manpower or time" and nearly
20% said they "did not know what to do."
These results imply that the government needs to carry
out targeted PR activities specifically designed to
propose measures that are customized for every company
size and industry type.